More and more startups/companies are deploying their infrastructure directly and exclusively in EC2 or similar cloud provider. With that comes a whole new set of challenges and paradigms around scalability, reliability and availability. This talk will focus on how to leverage all the infrastructure parts of AWS, augment them with great (affordable) third party services and solid Open Source Software to create an operations environment that will scale with you, be as reliable as it can be, providing you and your peers with all the data you need to make good decisions to support (rapid) changes while letting you sleep through the night. And all that using a tiny operations team. It may make you coffee in the morning too.